Go local this Christmas

NSW Farmers is urging Australians to support farmers and regional communities this Christmas by buying local produce and gifts.

NSW Farmers CEO Pete Arkle said one of the best ways to demonstrate support and thanks for farmers after a challenging year is to opt for local during one of the busiest buying periods of the year.

“We know from social research that appreciation levels for farmers and for living in a country that produces its own food increased over COVID-19,” Mr Arkle said

“Whether you’re buying ham, cherries, turkey, or asparagus, always check the country of origin labelling to make sure you’re choosing Australian grown or made.”

“Make sure to look beyond the iconic jumping kangaroo logo and check the bar chart to confirm the item’s provenance.”

“If you’re purchasing a ham ahead of Christmas, it’s as easy as checking to see if the ham has a bone, as this means it was produced in Australia.”

“And, now more than ever, Australian wine producers need our support.  Trade barriers with China have come on top of the impact of bushfires and COVID-19 travel restrictions.”

Mr Arkle said Australians can also support regional communities through buying gifts made or sold in the bush, or through visiting regional and rural communities over the Christmas break.

“2020 has been a unique and challenging year for all Australians, and farming and regional communities are no different.”

“The year started with drought and bushfires, and it is ending with flooding and the extended impacts of COVID-19 restrictions.”

“If you’re driving through regional communities, make sure to drop in to local cafes, restaurants or pubs to help inject money into businesses affected by multiple disruptions.”

“If you’re visiting coastal regions, drop into a local oyster farm to show support for an industry hit by bushfires then the near closure of hospitality and tourism outlets amid COVID-19 restrictions.”

Date: Tuesday, 22 December 2020
Media Contact:  Michael Burt  | 0428 228 988 | burtm@nswfarmers.org.au